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Google Analytics 2.0. Analysis websites
Uploaded: 09.10.2008
Content: text 40 symbols
Product description
that book is a guide to Google Analytics 2.0 for users of medium and high skill involved in web analytics. The purpose of the book - to explain the basic concepts of intelligence, to show how:
- To set up the service Google Analytics,
- Choose goals and filters
- Interpret reports and graphs Google Analytics
use this information to improve the efficiency of the website.
/> The book also contains more complex information on topics such as:
- Installation of filters and purposes,
- Monitoring of e-commerce,
theory of intelligence.
We consider numerous examples of how companies use for their business reports, to illustrate some of the features Google Analytics. We also study the integration Google Analytics with AdWords.
The book is designed for users and programmers of varying skill, owners of sites and blogs, and also will be useful for students and teachers of subjects related to web statistics and analytics.
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